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Blog Category

Lost that loving feeling for Twitter…

Monday, 20 August 2012 09:31 Written by White Lion Social

Falling for Twitter many years ago was easy and from there it just seemed that the relationship worked. There was little drama and much passion. Everyday we would be together side by side loving the interaction. So when things started to change I just could not see. I defended my love even when others were critical. I believed in the love of Twitter. Certainly things were not over and I knew in my heart that we would find our way back to each other.

Loving Twitter!

Yesterday my eyes were opened to the change. The brightness of the truth could no longer be denied and I could not shut it out.

I had been cheating on Twitter with Facebook!

It is a hard truth to come to terms with but I had to moved on. I dried my tears and took a deep breath. I would tell Twitter today. While I felt the strength I would speak my truth. I had fallen out of love with Twitter.

I went to Twitter to plead my case. To explain that I did not mean for this happen, it just did. I still loved Twitter but I wasn't in love anymore. While I watch my Twitter stream I looked for an opening, a place to start a conversation. Twitter did not have time for me anymore. It was no longer about our conversations or our shared passions. Now it was all about 'read my blog post' and 'look at me'.

Tears filled my eyes as I realize that Twitter never even missed me. When I started to see Facebook more and more to find the intimacy of conversation I had not seen that Twitter was moving away from me. Twitter had gotten over me even before I realized I had left.

It will take a while to get over the loss and I know I will go back time to time to visit but it will never be the same. The time for conversation has moved on as Twitter has lost it's loving feeling for me.

 

 

Why do we have to live separate lives in our Social Media Marketing?

Saturday, 17 September 2011 16:06 Written by White Lion Social
Social Media Expedition

Image by LunaWeb via Flickr

It is my belief that Social Media, Marketing, Website Design & SEO are all connected. If each are worked without a common thread they won't benefit from the value of the other. Is it not common sense?

I can see how a SEO guy can't do Website Design but why can't they tell the client that all this goes hand and hand. Aren't we all here to make a living? How do you expect to make a living when at any moment a client could find out that you haven't told them everything? I am not talking about giving up the work but I am talking about working together. Most of us can't be an expert at all but we can be an expert to our clients by teaching them how things work. By explaining the importance of SEO when a web site is being refreshed or that social media is marketing so they should have a strategy.

What is the value to just telling a client that they need a blog if they don't understand why? What is the value of having a LinkedIn page with out a summary? What is a Twitter account if they don't know how to follow quality people?

Let's all play together!

Thanks!

Thanks for listening.

Related articles
  • How Does Social Media Influence SEO and SERPs? (seopositiveltd.co.uk)
  • The Top Four Social Media Myths (adrsocialmedia.wordpress.com)
  • Be a Social Media Master, Not a Social Media Expert (stevengradidge.com)
  • SEO Professionals Should Be Great Social Media Professionals Too! (searchenginejournal.com)
  • New SEO and Social Media Success Online Seminar Responds to Popular Demand (prweb.com)
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Top 5 Reasons You Should NOT Start Your Own Business!

Friday, 12 August 2011 09:06 Written by White Lion Social
  1. You just thought of the business 5 minutes ago.
  2. You have no experience in the type of business you want to start.
  3. You believe in miracles, rainbows & unicorns.
  4. You have never run a business before but you believe it could not be that hard.
  5. You ask, "What are expenses? I just made $500 in the past 4 months!" (Yes, I was told this a few days ago!)

Do you really know your clients?

Friday, 24 June 2011 18:17 Written by White Lion Social

Expectations of time and deliverables can be the driving wedge between consultant and client. Lack of communicating those expectation is the consultant's responsibility to mange. Not only does the consultant need to listen, they need to anticipate, read body language and read minds! It can be a hard and frustration process but it is the business.

Situation:

You were just awarded a new contract. A kick-off meeting is scheduled and the excitement of starting a new project runs through the whole team. Everyone has in their mind what the end deliverable will look like. But...can that be communicated?

Kick-off meeting happens and it was very successful! Client is happy, team is excited and upper management is happy because things are moving forward.  Everything just starts falling into place. But...is it really?

Two months later and the excitement of the project is wearing off. Meetings are starting to be just a long list of what needs to be done. Both sides are starting to feel the frustration. The Client is feeling as if their expectation is not being heard and the consultant feels like they are doing what the client wants. But...is it what the client really wants?

How do you, as the consultant, handle this? Do you tell the client what they want and what they are getting? Do you bang your head against the wall?

How do we know when we are ready?

Sunday, 10 April 2011 05:03 Written by White Lion Social

I have asked this of myself so many times. struggling to make the decision that I thought I was ready for but then something happens. It can be small or big but it still begs the question to be asked! How will I know when I am ready?

It all is a leap of faith into a land where no answers are known. I am here to take chances, here to move myself and here to make this work. Even though I may not know what will come out of the process, I do know I am ready.

Late at night as I close my eyes I remind myself of the fear that I have faced today. The strength that I have used to stand up to the struggle and still come back to struggle again.

I know why I am here and I know I am ready. Are you ready?

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